The Buenos Aires–based Society for Audiovisual Heritage has officially announced the launch of its new label Latam Classics during the Marché International du Film Classique (MIFC) at the Lumière Film Festival, one of the world’s most important events dedicated to film heritage. This initiative seeks to elevate Latin American classic cinema on the international stage and make it more accessible to new audiences.

The new label is dedicated to the promotion, preservation, and global dissemination of Latin America’s film heritage, in collaboration with rights holders and institutions involved in the restoration of historical works.

Latam Classics presented its first official catalog in Lyon, featuring emblematic restored titles from Argentina, Brazil, Mexico, Colombia, Chile, Ecuador, Bolivia, Peru, and Costa Rica. Among the highlights are works by Glauber Rocha (Brazil), Miguel Littín (Chile), Fernando “Pino” Solanas (Argentina), and Nora de Izcue (Peru).

Recent restorations include films that premiered this year at Cannes Classics, such as “La paga” (1962) by Colombian director Ciro Durán, and “Más allá del olvido” (1956), directed and starred in by Hugo del Carril alongside Laura Hidalgo. The latter was restored by the Society for Audiovisual Heritage in collaboration with Cubic Restoration and Argentina Sono Film and will be screened as part of the official Lumière Classics selection.

“Latam Classics is emerging as a reference platform for the international circulation of restored films from the region, bringing together memory, culture, and technology to keep the history of Latin American cinema alive and strengthen its place within the world’s film heritage,” the organization stated.

The initiative is led by Fernando Madedo, who also serves as director of the Ibero-American Federation of Film Producers and Audiovisual Creators (FIPCA). The Society for Audiovisual Heritage is a private organization devoted to the preservation, restoration, and dissemination of Latin American audiovisual heritage, working in partnership with archives, film libraries, museums, and studios across the region and around the world.

Among its recent restoration projects is “Rosaura a las 10” (1958) by Argentine director Mario Soffici, a classic noir film that has been showcased at major international festivals and at the Museum of Modern Art in New York.